When it comes to delivering smart solutions, DHL has made its name mastering logistical challenges. However, when they wanted help to sell enhanced performance solutions to their high-profile clients, they turned to the combined skills and expertise of Samsung and Cinos.
From heavy lifting to sharper thinking
DHL is traditionally a resource-heavy business; it relies on having people, warehouses and trucks on the ground and planes in the air, to physically transport packages and materials from one place to another.
However, DHL wanted to enhance its position with clients and become their lead logistical partner. This means that they had to present themselves as thinkers rather than doers. They had to demonstrate the capability of instigating and managing change across their clients’ entire supply chain—helping them to meet changing business and customer demands.
The team at DHL’s Centre of Excellence in Tamworth turned to Cinos to help them deliver more professional presentations by first identifying the tools that would enable them to have more in-depth, strategic conversations with their clients.